From 2014 to 2019, I owned a luxury stationery and brand design business. During that time, I found my niche as both an artist and an educator in the creative industry. Alongside my other responsibilities as a business owner, I hosted design workshops for over 300 students—teaching them design concepts through watercolor and calligraphy. I also presented interactive workshops at virtual and in-person conferences, training fellow small business owners on brand strategy, design tools, and digital marketing. Through all of these teaching opportunities, my goal was to make design engaging and approachable to business owners, hobbyists, and artists alike—removing barriers to entry and providing a calm, uplifting environment to inspire creative confidence. 

Workshops and Speaking Events

leadership, training, design education

Alexa is genuine and kind, and that comes through in her teaching. She's amazingly talented, yet helps everyone feel like they are, too.

Thanks for being so friendly and making this class not scary for someone so new to the art world!

This class was SO much fun! Alexa is a sweet, patient, and talented teacher. Her comprehensive instruction and beautiful presentation made me excited to come to another workshop and keep practicing.

Relaxing and fun! Alexa teaches in a way that is easy to follow: insightful, informative, and well-paced.

The Watercolor Botanicals Workshop was informative, enjoyable, and relaxing. Alexa, you're a great teacher—personal and inspiring.

kind words from students:

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While I love a good "scroll stopper,"

sit and stay awhile — there's more beauty ahead!

© 2023 Alexa Patterson
Brand and website design by Alexa Patterson

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