In addition to designing all the products seen below, I also led the creative direction and styling for Cultivate What Matter's 2023 Goal Planner Collection product shoot. These images were created over the course of a 3-day studio and lifestyle shoot. In addition to creative direction and product styling, I also consulted on wardrobe, shoot locations, florals + prop selection, and backdrop decisions. Photography by Gina Zeidler.
Studio and Lifestyle Product Shoot
Creative direction + Styling