In addition to the product and packaging design, I also led the creative direction and styling for Cultivate What Matter's 10th Anniversary Goal Planner Collection. These images were created over the course of a 3-day studio and lifestyle shoot. I also consulted on wardrobe, shoot locations, florals + props, and backdrop decisions. Photography by Gina Zeidler.

Studio and Lifestyle Product Shoot

Creative direction + Styling

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While I love a good "scroll stopper,"

sit and stay awhile — there's more beauty ahead!

© 2023 Alexa Patterson
Brand and website design by Alexa Patterson

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