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Rewind time to 10-year-old me on Mother’s Day, holding a black Crayola Super Tip marker and a folded piece of construction paper. Each line of a barcode was meticulously drawn on the back of the card—complete with a logo for Bee Happy, LLC and a faux 12-digit UPC below. It wasn't my most brilliant design, I’ll admit, but this series of homemade cards scrawled with Crayola barcodes sparked a love for design and branding at a young age—leading to a design degree, a luxury stationery business, and years of building products, brands, and digital marketing campaigns for companies nationwide.
and a bee.
It all started with
a Crayola-drawn
barcode
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+ brand identity and strategy
+ MARKETING AND COPYWRITING
+ surface pattern design
and illustration
+ PHOTO RETOUCHING
+ Watercolor and Calligraphy
+ CREATIVE DIRECTION AND STYLING
+ CONSUMER GOODS AND
PACKAGING DESIGN
+ PRINT PRODUCTION MANAGEMENT
Domestic and International
+ UX/UI DESIGN
Showit Expert, Figma Intermediate
+ CREATIVE DIRECTION AND STYLING
+ CONSUMER GOODS AND
PACKAGING DESIGN
+ PRINT PRODUCTION MANAGEMENT
Domestic and International
+ UX/UI DESIGN
Showit - Expert
Figma - Intermediate
Creative Services
featured work +
Creative Director
Brand Strategist
Graphic Designer
Storyteller
Photo Stylist
you can call me
Learn what's in my
>
Designer Toolkit
take a look at my
>
10-Year Career Timeline
and becomes effective through
thoughtfully tailored details.
begins with a
I believe good design
is elevated by
story,
strategy,
Kelsey N.
"The best decision I made for my business this year"
Working with Alexa was hands down the best decision I made for my business this year. I wanted the heart and purpose behind my business to be visible, and Alexa made that happen. She sat down with me and asked all the right questions, saw what I wanted my business to be, and translated that into a clear and timeless brand that is 100% me. I’m now so proud to hand over my business card, to send a handwritten note, to email someone my investment guide—everything she created is perfectly fitting and beautiful.
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Courtney C.
Alexa was super responsive and flexible, and I really felt like we got to be involved every step of the way. We didn't really have a clear idea of what we wanted when we started the process, but she had such a clear design perspective. That was hugely helpful. Everything turned out to be more beautiful than we even expected!
"A natural-born leader with the ability to strategically bring ideas and people together"
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Abbie A.
Alexa is a delight to work with! As a social media manager, I had thousands of graphic needs and when I presented my ideas to Alexa, she always came up with graphics and designs that surpassed my expectations and met all my needs. She has a keen eye for detail and consistency in branding. Her work is explorative and innovative, yet clean and simplified. Alexa’s imagination and her excellent skills offer a powerhouse of a design work.
"She has a keen eye for detail and consistency in branding"
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CHRISTINE & CURT
We wanted something unique and personal, something that would highlight who we are as a couple and spoke to our story. Right from the beginning, Alexa was personable and excited to work with us. You could not work with a more kind and genuine person! She was always very prompt and reliable—we always knew what to expect from her during the process. Alexa's designs are simple, elegant, and original. Working with Alexa was easily one of the most fun and rewarding parts of the wedding planning process for us—she truly works to make her brides and grooms happy.
"You could not work with a more kind and genuine person"
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Mary & Harrison
Alexa was super responsive and flexible, and I really felt like we got to be involved every step of the way. We didn't really have a clear idea of what we wanted when we started the process, but she had such a clear design perspective. That was hugely helpful. Everything turned out to be more beautiful than we even expected!
"She had such a clear design perspective"
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